About Vincent
Vincent is a solid, professional theme with strong editorial design, strong visual hierarchy. A Ghost theme for serious content.
Most Ghost themes either look generic or require constant tweaking. Vincent gives you an editorial-quality publication from install—then gets out of your way.
⭑⭑⭑⭑⭑
“Vincent made me look like I have a whole publishing team behind me. I doubled my consulting rates after relaunching.”
— Tom Brennan, Business Writer
WHY VINCENT WORKS
Three principles
Set this theme apart
Professional from day one.
Editorial magazine layouts that make readers trust your content. No generic blog templates.
Customize without breaking things.
Change colors, fonts, and layouts from Ghost's admin panel. No code required.
Built for growth.
Newsletter forms, member content, and conversion-focused layouts are built in. You're building a subscription business, not just a blog.
EVERYTHING YOU NEED
Five core features
Power your publication
Nine flexible post layouts
Text-only, wide images, split layouts, or color backgrounds generated from your images. Every post looks intentional.
Customizable homepage
Control hero sections, category navigation, featured posts, and modular sections—all from the admin panel.
Long-form content tools
Flexible table of contents, multiple page templates, native comments, and strategic subscription forms.
Performance built in
Minimal JavaScript, responsive images, fast load times, and syntax highlighting for code blocks.
Subscription-focused design
Member-only content support, testimonial sections, author pages, and conversion-optimized layouts.
WHO THIS IS FOR
Writers, creators
Who publish pontent that matters
You publish 1,500+ word articles regularly. You want to build a subscription publication.
You care about reader experience. You'd rather write than tweak CSS.
READY TO START?
Turn your blog into a professional publication
Vincent gives you the foundation of a professional publication. You bring the ideas. We handle how they look.
Get Vincent now